There are lot's of reasons why Up to Zero Records fell flat on it's face. That sounds kind of negative because we did in fact put out great music. However, we did not get that awesome music out to people. So we failed as a brand and as a business. I wrote a really nice article about what we did wrong with the label on my blog at socialeject.com and here is a direct link to the article. You should go read it.
Enjoy the Holidays! Quez Def
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